Chief Marketing and Communications Officer, Cleveland Clinic
Wednesday, Nov. 14, 2018 • 11:30 AM–1:30 PM
Paul Matsen joined Cleveland Clinic in 2006. He is responsible for all marketing and communications programs at Cleveland Clinic including global development of the brand; marketing of all U.S. and international locations and digital marketing. Mr. Matsen also leads Cleveland Clinic’s Corporate Communications department.
During Matsen’s tenure, the Cleveland Clinic has grown to be one of the most recognized and respected healthcare brands in the world. Under his leadership, Cleveland Clinic has been an innovator in digital and content marketing including the industry-leading ClevelandClinic.org website, social media, mobile apps and search engine marketing programs.
Prior to joining Cleveland Clinic, Matsen was most recently the Chief Marketing Officer at Delta Airlines. He began his career in New York, working at a number of leading advertising agencies. He is a graduate of Rutgers University, N.J.
Paul is an active member of the Cleveland Community and has served as a member of the Board of Directors of the United Way of Greater Cleveland, Destination Cleveland, and Hathaway Brown School.
Cleveland Clinic is a nonprofit, multispecialty academic medical center that integrates clinical and hospital care with research and education. Today, with more than 1,400 beds on Cleveland Clinic main campus and 4,450 beds system-wide, Cleveland Clinic is one of the largest and most respected hospitals in the country with 5.1 million patient visits annually and more than 3,000 physicians and scientists. A major research institution, the Clinic has nearly $300 million in total grant, contract and federal revenue.
Cleveland Clinic is ranked #2 among U.S. News & World Report’s best hospitals. The Cleveland Clinic heart and heart surgery program has been ranked #1 in the nation since 1995. In addition to its Ohio locations, Cleveland Clinic also offers health care services in Florida, Nevada, Canada and Abu Dhabi.